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How I made this.

Shot-by-shot breakdowns of AI reels — every tool, every prompt, every frame that fed it. Pick a path:

Explore

See a finished breakdown

Walk through the NatGeo × Arc'teryx reel as a viewer — unlock it, scrub the timeline, open each shot's recipe.

or

Unlocking NatGeo × Arc'teryx by @rebecca

Create

Start from scratch

Upload your own reel as a creator — it's auto-split into shots, then you document the recipe behind each one in the editor.

Upload a reel

Ends in the timeline editor with a draft to fill in.